Category: Pillar Content

  • 8 Free (And Ad-Free) Mobile Apps to Help You Improve Your Mental Health

    Looking for free apps to help you live a better life without being bombarded with ads? Here’s our pick of the eight best free mobile mental health apps  Best free mental health apps for your phone:  Medito; Plum Village; Atom; Woebot ,Breathe2Relax; CBTi coach; ProsSimply Yoga; and FitON What Good is Your Stupid Smartphone?    If…

  • How I Saved a Small Company from the Shutdown – with email.

    This is a story about good copy, and more often than not, the simpler, the better.  It’s about cutting through all the noise that business owners have in their minds and focusing on the customer experience.  I took this ma-and-pop business from the local farmers’ markets to a national market base, all with well-crafted and…

  • Email Marketing Case Study: Aquanautia.com

    Industry: Travel Apparel and Accessories  Platform: Shopify Plus / Switched from MailChimp to Klaviyo  Wins: The Setup Aquanutia specializes in high-quality men’s and women’s clothing for adventure travel. It started as a Kickstarter, and the founder has been traveling the world and building the biz since. It is a classic startup case where he “bootstrapped”…